Baguette business or frame making. How to open a baguette workshop. Additional directions. Equipment. Specialization of craftsmen is an important condition for successful work

In this material:

A baguette is a plank made of wood or plastic. Frames are widely used in the decoration of paintings and photographs, they are required for framing mirrors and other interior items. If you are planning to open your own framing workshop, then you definitely need a business plan.

The industry today is not fully meeting consumer needs. There are still many free niches, and it is on their development that an entrepreneur can concentrate. You need to think about how your products will stand out from the competition. For example, he may specialize in framing oil paintings or mirrors, or offer consumers a wide range of services.

It is important to correctly set the price of products. The high cost of the frames will not scare off all customers. Many consumers will think that it guarantees the quality of services, so there is no need to be afraid when setting a real price for goods.

The company should not only provide quality services, but also constantly expand its customer base. From time to time, the management of the company can conduct special promotionsaimed at increasing customer attention.

How to register a business

You do not need a license to open a framing workshop - this is an art and design business. To create an enterprise, it is enough to issue an individual entrepreneur. Accounting will be especially easy for those entrepreneurs who choose a simplified taxation system. A 6% tax will save you money.

To register an individual entrepreneur, you must contact the tax office with an application, passport and a receipt confirming the payment of the state fee. The documents will be ready within 3 days.

You can do the registration yourself, the process of obtaining documents is simple. If you do not want to go to the authorities, the process can be entrusted to a specialized company. This service costs around 2,000 rubles. This is an average value, the price depends on the region.

How to find premises and buy equipment

An entrepreneur will need an office and a site for placement production workshop... It is better to rent an office in a busy place. This is where the company's employees will receive customers by placing orders for baguettes.

The rent requires about 20,000 rubles per month. It is recommended to locate the production line by renting a workshop in an industrial area. This will become the most the best option, because the production of picture frames can be called a process with a high level of noise. It is easy to reduce costs by choosing a site for your workshop outside the city. You can open a production in the basement, because the cost of renting it is lower.

An assembly machine and a guillotine will be required for the operation of an enterprise for the production of baguette frames. With the help of the first, the strips are assembled into the frame, but the guillotine is needed to cut the material at the desired angle. By appearance this assembly device resembles a large stapler. The comparison is correct, because with its help the parts of the frame are connected with strong brackets into a single whole. The machine can be supplemented with saws for metal products, shaped cutting.

The entrepreneur should buy a machine with which you can cut the mat. In appearance, it is a rectangular piece of material with a hole in the middle. Usually, cardboard or less thick paper is used for the production of mat. The shape of the hole depends on the wishes of the customer, but in most cases the mat has the shape of a rectangle, and the image is inserted into it. The back of the product is made of thin plywood or cardboard - this guarantees the preservation of the product's shape.

In order to protect the photograph from external influences, it is covered with framing glass. To cut it, you need a special glass cutter for the baguette workshop.

Purchase of raw materials and sales of products

A businessman who is interested in the success of the project should not only constantly expand the client base, but also provide services for the highest level. An important point is the quality of the product, it must be impeccable.

Careful selection of suppliers is recommended. Quality baguettes are produced by Poland, Italy and Germany. Products from Chinese factories are cheaper, but not all baguettes from China can be used to decorate paintings.

It is important to establish sales of products. Among the regular visitors of framing workshops can be not only artists and designers, but also a wide range of consumers. You can offer products to organizations that are involved in celebrating holidays.

Personnel and product advertising

Having decided to open a workshop for the production of baguettes, you need to take time to select specialists for the position. First it is enough to find 1 foreman, accountant and 2 employees to work with clients. They can also be assigned to call customers with a product offer. You can save on accounting by outsourcing it to a third party.

With the expansion of production, the staff of the company can be expanded by increasing the number of foremen up to 5 people. You should hire a cleaning lady or sign an agreement with a cleaning company, outsourcing the cleaning of the office and industrial premises.

There will be no business development without a large-scale advertising campaign. To maximize audience coverage, you need to use different communication channels. To advertise products, post product reviews and place orders, you should open a business card portal.

It is useful to distribute flyers and brochures with product offers to workshop visitors. The director of the enterprise should have personal meetings with the leaders of other companies. It is useful for an organization to take part in thematic exhibitions. Here you can advertise products manufactured by the company. Of course, product quality must be impeccable.

Final estimate for opening a framing workshop

At least 100,000 rubles should be allocated for the purchase of machines and tools. For advertising the workshop and further promotion of products - about 30,000 rubles. But it is worth considering that brand promotion may require more significant expenses. It all depends on the region where the framing workshop is located, the ambitions of the entrepreneur and the price category of the goods.

On wages you need to allocate from 150,000 rubles. Renting premises will require from 7,000 to 20,000 rubles. For the development of a business card site - about 10,000 rubles. You need to take care of payment utilities and related costs.

Buying baguettes will be an important point. The supply of products from European countries will require large investments due to the difference in exchange rates.

To start, you will need from 300,000 rubles. In addition, it is worth allocating an amount for the purchase of products from suppliers.

Conclusion

An entrepreneur, planning to organize a workshop for the production of baguettes, must develop a unique selling proposition for the market. It is important to correctly define target audience project, it will depend on advertising company and production of products. You can start a business with at least 1,000,000 rubles.

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Decorating your home with paintings has always been fashionable. This tradition has survived to this day. But every piece of art, and just an ordinary mirror, requires a beautiful frame. Frames for photographs or paintings are called baguettes. They are usually made to order. It is not easy to find a framing workshop in our country today. They are only in large cities and even then in small quantities. The business of opening such a workshop is very promising. It often has a family character. If you buy equipment for a framing workshop, then one person may well work on it - the owner of the family. The rest of its members can deal with taking orders and purchasing materials.

• What equipment to choose for a baguette workshop?
• Step-by-step plan for starting a business
• How much can you earn
• How much money is needed to start a business
• What OKVED must be specified for a framing workshop
• What documents are needed to open
• What taxation system to choose for a baguette workshop
• Do I need permission to open
• Production technology

Baguettes come in plastic, wood or aluminum. In addition to the baguette profile, the main material, you will also need cardboard for the mat, film for rolling and lamination, the back of the decoration of the paintings (foam board and dibont). In addition, you will need accessories for mounting the exposition. When purchasing a baguette profile, you need to take into account the fact that there are always scraps left when cutting. Waste is best reduced to maximize commercial benefits. The average income of a baguette workshop is 3-5 thousand dollars per month.

Decorating pictures and photographs is a creative business. A person always needs to be able to help with choosing the right color for the mat and the baguette itself. It will be good if there is a person with an art education in the workshop. However, this can come with experience. The main thing is to buy quality materials and equipment.

To make the frames beautiful, the baguette profile is cut at a certain angle. The accuracy must be very high. The second stage of production is the bonding of the blanks. The minimum set of equipment for this is a guillotine and a sewing machine. You will also need a professional stapler to assemble the picture into a frame. You can buy these machines for six to seven thousand dollars. With the help of the guillotine, only the simplest products can be made. Curly frames will require more sophisticated equipment, which costs between three and twelve thousand dollars.

What equipment to choose for a baguette workshop?

Baguette production usually takes place on imported equipment. The machines and devices that are most often used are listed below.

The above equipment has a basic configuration. If desired, all of them can be supplemented with the options necessary for the master in the work.

Separately, it must be said about the room where the workshop can be located. The peculiarity of the machine tools is noise. It is possible to open a workshop in a residential building only with good sound insulation. Better to find a free-standing room, away from human habitation. In places with good traffic, you can open order acceptance points. Baguettes are often made in workshops right at the client's place.

Step-by-step plan for starting a business

In the region where it is planned to open a framing workshop, it will be necessary to analyze the state of this market and identify competitors. After that, a business plan is drawn up and registration is carried out as a subject business activities, premises are rented and equipment is purchased, consumables are purchased and we advertise our business.

How much can you earn

Earnings at a framing workshop directly depend on the number of orders. Even if we take into account all current costs (taxes, rent, wages of employees), then with the right organization net profit can reach 40-50 thousand rubles.

How much money is needed to start a business

To buy everything necessary equipment (a guillotine and a cutter for a mat, an assembly machine), renting a room, registering will take about 10 thousand dollars. But if you purchase a minimum set of equipment, don't rent a room and work on your own, you can start with a start-up capital of 10,000 rubles.

What OKVED must be specified for a framing workshop

Registering a named business will also require the choice of a code, according to OKVED. Manufacturing of frames and various wood products - code 20.51.4 - it is he who is indicated in the documents submitted for registration.

What documents are needed to open

To minimize the time for registration, not to invest a large amount of money to pay the state fee and to collect the minimum package of documents, we open an individual entrepreneur. To do this, you need to prepare a standard package of documents.

What taxation system to choose for a baguette workshop

For individual entrepreneurs, companies with limited liability you can choose one of two systems for paying taxes:

1. single tax on sane income;
2. simplified taxation system.

Do I need permission to open

To work legally, it is enough to have a registration certificate. Additionally, obtain licenses or permits in various government bodies not required.

Production technology

There is a fairly large number of technologies for this area of \u200b\u200bactivity. Despite their number, they also have common manufacturing features:

• preparation of slats of the required size and their fastening;
• preparation of a mat from thick cardboard;
• installation of glass into a finished frame.

• Market situation
• Selection of premises
• Materials for production
• Staff recruitment
• Business promotion
• What documents are needed
• • • • Related business ideas:

In framing workshops they are engaged in the design of paintings and photographs, make frames for them, make framing of posters and information stands. The framing workshop is primarily a micro-business. "You can't make a fortune on this business, but there is always enough for" bread and butter ", many market players believe. The average profitability of one workshop is about 50 - 100 thousand rubles per month ...

Market situation

Competition in the baguette business is extremely small. This is primarily due to the fact that the very service of decorating pictures and photos in a baguette is not so popular in our country. For example, in Italy, the average resident of the country uses the services of framing workshops on average 10 times a year. In our country, this indicator hardly reaches one. Although the situation in last years begins to change. According to some information, the baguette market in Russia shows an annual growth of 10 percent or more.

If you decide to open your own framing business, then you need to solve several main tasks: choose a room for a workshop, purchase equipment and find a framing master.

Selection of premises

There are no serious requirements for the premises for a framing workshop. The workshop can even be placed in a semi-basement room with an area of \u200b\u200b20 m2 or more. High cross-country ability is also not so important criterion. Overpaying for expensive square ones here will obviously be superfluous.

You can start with minimal areas. The main thing is to highlight several zones in the room: a production room, a warehouse, and a room for receiving orders (working with clients). At the entrance to the premises, it is desirable to have a space for placing samples of the work of the workshop.

How much money does it take to open a framing workshop

The cost of starting a business mostly consists of purchasing equipment and materials.

The complete set of equipment for a baguette workshop depends on the planned scale of activities and the size of the start-up capital. According to the participants in the forums of baguettes, the most suitable equipment for a baguette workshop includes the main components: a guillotine, an assembly machine and a cutter for a passport. The purchase of such a set of equipment will cost 8-10 thousand dollars.

However, you can limit yourself to a more modest start. Some craftsmen start a baguette business with the purchase of a saw for cutting a baguette, which costs no more than 5 thousand rubles, and a machine for cutting out a passport, worth 4 thousand rubles. Such a set is enough to persistently and painstakingly master some of the subtleties of the baguette business. In general, the possibility of an almost "zero" start and the subsequent purchase of expensive equipment is the main advantage of the baguette business.

Materials for production

Also, at the start of the business, you will need to purchase some materials: a baguette profile, 2 mm glass, colored cardboard for a mat (the most optimal size is 80x120), foam board.

Glass is necessary primarily to protect paintings and photographs from mechanical damage and burnout. With the help of colored cardboard in the baguette workshops, a mat is made - the main element in the decoration of the picture.

The baguette profile is the main material of the baguette workshop. It is with the help of a baguette that frames for paintings, photographs, posters, etc. are made. A baguette profile in running meters is sold. The standard size of the baguette profile is 3 meters. The unit price depends on the material of the baguette. The most common baguette profiles are aluminum, plastic and wood. An aluminum profile will cost about 8-10 euros for 3 meters, a plastic one - 5-8 euros. Wooden baguette profile is the most expensive and is considered an elite material. The cost of a wooden profile can go up to 60 euros for 3 meters.

The main suppliers of baguette profiles are Italy and Spain. Also, a cheap profile is imported from China, but many professionals complain about its quality. You will not find normal baguette manufacturers in Russia. The baguette profile is purchased in Moscow and via the Internet.

Staff recruitment

The main character of the baguette workshop is a master (joiner, carpenter). Much depends on his "hands", since it is the master who is responsible for the production process. Therefore, the search for a master is the main stage in the formation of the organization's team. In addition to the foreman, you may need a person responsible for order processing (manager), designer, director and accountant (you can "come").

In general, the framing business is often built not from a director or an entrepreneur, but from the master himself. That is, a person likes to do the decoration of paintings, this may be his hobby. He has the necessary equipment, which is enough for him to fulfill small orders, maybe even at home. He has customer base and he decides to register the activity and open a full-fledged workshop. In fact, this is the ideal way to open such a business with the least risks and financial costs.

Business promotion

Advertising of a framing workshop is a separate topic of conversation. Painting decoration services are quite specific and have a very narrow circle of clients. For this reason, open similar business Recommended only in cities with more than 100,000 inhabitants. Using expensive advertising channels, such as TV, radio, posters, and so on, in such activities is not an allowable luxury.

The most optimal ways to advertise baguette services: your website on the Internet, participation in specialized exhibitions and, of course, word of mouth. Website creation and filling it with information will cost 1-3 thousand dollars. Yes, these are decent costs for small workshops, but it is through the sites that more and more customers come today. This is especially true for large cities and metropolitan areas.

The phrase “framing workshop” in Yandex in Moscow monthly searches for 1991 people, in St. Petersburg - 1177 people, in Samara - 570 people. All these people want to get to the websites of framing workshops, read information about the services of the organization, and possibly place an order in the future. Therefore, not having your own website, you may lose some of your potential customers.

And of course, the most the best way advertising - classic word of mouth (or "gypsy mail"). However, this channel of information directly depends on the quality of your services and the authority of the organization as a whole. Develop your baguette business, work on the assortment, improve the quality and the client will always find you!

Step by step business plan: where to start

To open a baguette workshop, you need, first of all, to master the features of the case, the technology of baguette production. It is not difficult, but it requires certain skills and artistic taste. It's good if you have a degree in design. It does not interfere with taking more courses of a master cabinetmaker or restorer. Since, most likely, your clients will, when placing an order, consult with you, or ask you to make a frame for a picture of your choice. But you need to do the following steps:

• register a business;
• choose a room;
• purchase materials and equipment;
• advertise activities;
• find clients.

How to open a framing workshop see

How much can you earn in the baguette business

The framing business will not require you to make large investments or large expenses. You can, for example, save on renting a room and initially work in the garage. Or give up the work of hired personnel and work as a family. But even if you include rent of premises, taxes and wages for 2-3 employees, the profit can reach 40-50 thousand rubles.

What documents are needed

A license for this type of business is not required, since it does not provide for any production and refers to restoration work. It is quite possible to formalize a business as an individual entrepreneur, preparing a standard package of documents. OKVED code 20.51.4., Concerning the production of frames and other wood products. The taxation system is suitable for UTII or STS.

Baguette manufacturing technology

There are quite a few technologies out there that you should be familiar with before starting your own business. But the process itself looks like this. The slats are chopped and cut to the desired size, then fastened together to form a frame. After that, a mat is cut out of thick cardboard and glass is inserted. Usually use high quality 2 mm baguette glass.

Any entrepreneur can produce frames, since this type of activity does not require a license.

The production time for one frame is 40 minutes on average. It is highly demanded and promising business... For example, in St. Petersburg the demand for baguettes and frames is growing every year by 10-15%.

Many businessmen say that the market for framing workshops is pretty free.

Reference:

“In Europe, as a rule, framing workshops are a family business. Each neighborhood has one small workshop. Usually the wife of the owner of the baguette workshop takes orders, he himself works at the machine, makes frames. "

But back to Russia. For example, in the already mentioned Petersburg, they are engaged in the manufacture of frames, after all, individual entrepreneursrather than family. However, the founder can either do the production himself or simply follow the work.

Recently, this business has begun to develop more and more. The average turnover of baguette shops is from $ 2 to $ 5 thousand.

Thanks to affordable prices on cameras, interest in framing workshops is increasing. About 50% of orders are photo decoration.

So, what steps do you need to go through if you decide to do this particular business?

Framing workshop: Choosing a room

Framing workshops are usually located in basements or annexes.

As a rule, the baguette workshop does not require special repairs.

Frame production is a noisy process, so many entrepreneurs prefer to stay away from residential or used premises. Soundproofing can be done though.

In most cases, workshops have several points where orders are taken. It would be optimal if the workshop and the collection point are located in the same location. So you can quickly execute an order, sometimes even in front of the customer.

Framing workshop: Equipment

Equipment costs will be at least $ 6,000.

To make frames, you need a guillotine - a machine that cuts baguette profiles of the required size at the right angle, also one stitching machine that holds parts of the frames together, and staplers that fix the picture in the frame.

By the way, the guillotine is a silent machine, so your workshop can be located in a residential building. However, with the help of a guillotine, you cannot make curly, stucco frames. Therefore, when the baguette workshops expand, they buy special saws. The cost of one saw
from $ 3 to $ 12 thousand

But the main problem of this business is the following: In Russia, the equipment for the baguette workshop is not produced.

The best saws and guillotines are produced in Italy, France, USA by large industrial enterprises,
manufacturing woodworking machines.

Framing workshop: recruiting staff

In order to be able to call yourself a baguette master, it will take at least 2 years of work in this production.

The production of frames can be carried out by graduates in the specialties of carpenter, cabinetmaker and restorer.

Usually, the staff of a baguette workshop consists of 5-6 people: 1-2 foremen with assistants, an inspector and accountant.

At the initial stage, 3 people work in the workshops: the owner of the enterprise and the foreman in one person, the order taker and the accountant.
average salary baguette master varies from 6 to 15
thousand rubles.

Recently, much attention has been paid to the position of a designer-consultant. This is a person with an art education. He helps customers choose the color, look and shape of the frame.

Framing Workshop: Raw Materials

Frame raw material - baguette profile is never used 100%.
Standard baguette profile - 3 meters. There is always a remainder in the process of work. When buying raw materials, this must be taken into account.

There are no more than 4 thousand enterprises in the world that
produce a baguette profile.

At the annual spring exhibition in Bologna (the only one in the world), you get to know the baguette producers and their products.

Raw materials are usually purchased in Moscow or in St. Petersburg baguette workshops, which themselves bring raw materials from Italy and Spain.

By the way, in Russia, after all, attempts were made to establish the production of a baguette profile, but this did not end with anything.

Based on the article by Galina Astashenkova for the newspaper