Life after bankruptcy: what does the former owner of “Old Man Hottabych” do. Premises for rent for a construction depot shop offers and inquiries for renting premises

The wizard flew away

Three former co-owners of Old Man Hottabych - Grigory Kozhemyakin, Artur Popelnyukhov and Igor Sosin - graduated from the Moscow Institute of Steel and Alloys together. In the early 1990s, partners were selling wholesale floor coverings in the regions. With the money earned, the first "Old Man Hottabych", a supermarket of premium building materials, was opened in 1994 in Moscow. In the 2000s, the chain grew to 40 stores. The average area was about 1.5 thousand square meters. m, and the range of goods for repair consisted of about 5 thousand items, revenue in 2007 reached 5.3 billion rubles.

Igor Sosin offered partners to master an even larger format - hypermarkets of building materials on areas of 10 thousand square meters. m. At that time in Russia there was no such format yet, but the partners did not support Igor's idea. Then, in 2003, Sosin left Hottabych and began to compete with his former partners. He set up a DIY joint venture with the German retailer OBI and started developing hypermarkets for household goods and repairs in Moscow and the Moscow region. He left this project only in June 2016 - OBI bought out Sosin's 49% stake. The general director of the INFOLine-Analytica agency Mikhail Burmistrov estimated the deal at 10 billion rubles.

By 2013, the turnover of Oldik Hottabych dropped to 2.3 billion rubles, bankruptcy proceedings began in 2014, and in mid-2015 the last store of the chain was closed. According to Kozhemyakin, there were two main reasons for the sad ending. First, the company initially chose the wrong strategy and began to buy out the real estate in which the stores were located. This did not allow to develop quickly, and shops were opened in not the most passable places. Secondly, strong western chains have appeared in Russia - Leroy Merlin, Castorama and OBI.

After the bankruptcy of the chain, Artur Popelnyukhov also went out of business and focused exclusively on real estate, leasing retail and office space in Moscow and the region. "DIY-market (Do It Yourself," do it yourself ". - RBK) crashes down, why do I need all this? - says Popelnyukhov. - Gregory and I are 49 years old, it's time to think about a calm meditative life. But Gregory behaves like a young and angry businessman, throws himself into a new element. Amazing! "

Repair market

According to INFOLine-Analytics, at the end of 2015, the volume of the Russian market for household goods and repairs decreased by 4.89% and amounted to 1.46 trillion rubles. The drop in sales was recorded for the first time since 2009. According to forecasts, in 2016 the decline in sales volumes will continue and will amount to 8% by the end of the year. This is due to the reduction in the commissioning of mass and low-rise housing.

As of January 1, 2016, 383 construction hypermarkets with a total sales area of ​​over 2.7 million square meters were operating in Russia. m. For comparison: as of January 1, 2015 there were 368 of them with a total area of ​​about 2.6 million square meters. m. In total, about 1 thousand universal and specialized networks operate on the Russian market. The top 10 largest retailers account for over 23% of the market. Among the leaders are Leroy Merlin, OBI, Castorama, Home Center, K-rauta, Petrovich, Maksidom, Dobrostroy, Baucenter.

"Crawl forward"

In fact, Kozhemyakin had an alternate airfield. Back in 2006, he began to develop in the regions the economy-class chain "Stroydepo", operating in the format of a store-warehouse. The calculation was simple: the project was launched far from the stores of its main competitor, Leroy Merlin, in cities with a population of half a million. In those years, the Russian market for retail trade in household goods and repairs was actively increasing its turnover: in 2006 it amounted to $ 14 billion, in the next it grew by 10%. Chain stores were taking a share from the construction markets - Kozhemyakin offered customers something in between these formats.

The idea of ​​the project was invented by the Frenchman Marc Henri, who once worked in the large European network Real. Another French chain, Brico Depot, served as a prototype for Stroydepo. Henri adapted her business model for Russia. The stake was made on the store-warehouse model - a relatively new format for the DIY-market.

Grigory Kozhemyakin does not give up trying to teach Russians to make repairs correctly (Photo: Vladislav Shatilo / RBC)

The first Stroydepo store was opened in Izhevsk, the capital of Udmurtia. With a large assortment, about 13 thousand items, it allowed significant savings on personnel - to sell cement and bricks, many sales consultants are not needed. “If Hottabych was like the ABC of taste, then Stroydepo is like Magnet,” explains Kozhemyakin. The average area of ​​the chain stores was no more than 500 sq. m. The basis of the assortment, up to 40%, was made up of building materials. There was a special unheated area inside the shops - you could call in there by car. About 70% of all goods were provided by federal suppliers, 30% - local (brick, cement, dry mixes), familiar to local buyers. “For its time, it was a breakthrough project, it tried to give the market something that did not exist yet,” says Artur Popelnyukhov.

Soon the chain went through the first large-scale crisis, when the then CEO Dmitry Timanov decided to transform the format into a "softer" one, adding chandeliers and plumbing to the range. The maneuver was unsuccessful. “Instead of trading, we spent several months reconstructing stores, changing the layout,” Kozhemyakin recalls. Sales began to plummet. “By 2009 it seemed to me that nothing in the world could save Stroydepo,” Popelnyukhov recalls. "And nobody believed in his salvation then, including myself."

In the summer of 2009, Kozhemyakin asked Popelnyukhov for advice, they went to the shops of Noginsk and Kaluga. “Grigory then asked me:“ What to do? ”. And I was only thinking that it would be necessary to close this project at a cheaper price, ”recalls Artur.

Kozhemyakin, who has five children, was just going to build a new house and was saving money. It didn't work out - in order to save the company, he invested all the funds intended for buying a house in Stroydepo. “If Grigory hadn’t done this, Stroydepo simply wouldn’t exist,” Popelnyukhov says. "At a critical moment, he is able to put everything on the line."

Kozhemyakin fired several key managers, including the CEO, and personally managed the chain for a year - he adjusted pricing, rebuilt relationships with suppliers in order to return to the discounter format. The number of suppliers increased from 190 to 250. Penalties were applied to force partners to fulfill contracts on time. We changed the marketing - we changed the agency, we started to publish an advertising newspaper following the example of OBI.

One of the former employees of Stroydepo recalls that this strategy began to bear fruit quickly: “We began to sell as many screwdrivers in an hour as we usually do in a month.” According to Mikhail Burmistrov, in 2011 the DIY market grew by 20.3% (compared to 2010), and Stroydepo's turnover increased by more than 45%, to 2.1 billion rubles.

Now there are 14 stores in the network. By 2014, the revenue reached 4.5 billion rubles. with a profit of 18.6 million. And since then it stopped growing - the fall in demand affected. The company makes a small profit, but it will take decades for Kozhemyakin to return the investment. “Now they do not have enough purchasing mass, the volume of trade. They spent too much time looking for a format, and when they found it, they experimented for too long, ”Popelnyukhov believes.

An attempt to "get away from Leroy" also failed in the end: the main competitor seems to be chasing the chain, opening stores in small towns. For example, today Stroydepo intersects with Leroy Merlin in Tula. In 2017, Leroy announced the opening of 13 to 20 stores, including in the cities of Kozhemyakin's presence.

One of the former employees of "Hottabych", who wished to remain anonymous, described Kozhemyakin as a person "very stubborn: let everything collapse around, but he will still crawl forward with his last strength." Kozhemyakin has a new fix idea - in 2017 he is going to turn Stroydepo into the Samodelkin Repair School.

Stress-free repair

“When you want to change something in life, people pay money and enjoy it, but not in the case of repairs,” says Kozhemyakin. - You start repairs - get ready for war: with relatives, with workers, with a foreman. Our mission is to help people make repairs without stress. "

The idea is that people come to hardware stores not so much for a product as for the help of specialists. Therefore, the sellers in the "Samodelkins" should become experts in repair - their task is to help with the design, calculation of the estimate, and the choice of materials. An offline store should become part of an interactive platform with a representation in social networks - Kozhemyakin wants to create a club for people who are keen on repairing. “Even our accountants have to understand repairs. Everyone in our company is passionate about this, ”says Kozhemyakin. Now such a site is being tested in Tula.

The trouble is that in this direction, Leroy Merlin is stepping on the heels. In the stores of Rostov, Kazan and Ufa, Leroy has already launched "Repair Schools": in specially equipped rooms, those who wish are shown how to glue wallpaper correctly, lay tiles and fill the self-leveling floor. Master classes and practical exercises are also held there. In parallel, last summer, the family quests "The cost of repairs" were held in Leroy. The project was in demand, more than 488 people passed the quest in a couple of months, representatives of Leroy Merlin say.

Leroy and I have different concepts, says Kozhemyakin: “Our client may not know what exactly he wants - he thinks that he came to the store for tiles, but in fact he needs not only tiles, but also garbage bags, plaster, gloves, broom and scoop. And also a repairman and designer. When you buy tiles, think about the rest too. This is the manner in which we will work. "

“It's a good idea,” admits Igor Kolynin, Marketing Director of Petrovich STD. - But there are risks. Projects that create a new type of demand usually "shoot" when there is a very large audience. If you have a relatively small business, these tools are quite difficult to use. People come to a hardware store, oddly enough, to buy building materials. And not to participate in intriguing experiments. " Artur Popelnyukhov is convinced that his former partner has chosen the right format: "School of Repair" is a 100% hit in the market. "

Experimenting is an expensive pleasure. Kozhemyakin plans to invest about 10 million rubles in the development of the Samodelkin format: the money is needed to change signs, an advertising campaign, develop training methods, train personnel, and transform stores into a new format.

In total, over ten years Kozhemyakin has invested almost $ 40 million in Stroydepo. When he will be able to return it, he does not even think about it. Together with Popelnyukhov in Vidnoe near Moscow, he registered OOO Golden Jasmine, whose revenue, according to SPARK, in 2015 amounted to 199 million rubles, net profit 35 million rubles.

At the same time, the renovation guru has not yet acquired personal real estate and is renting a house, and he invests his spare funds in his education, receives, for example, an MBA at the Skolkovo business school. In 2015, he bought stakes in two Israeli tech startups working in the Big Data field.

“Didn't I put all my money on the line? - Kozhemyakin asks, quickly takes out his wallet and looks into it. “No, it’s still there.”


goods for repair and construction work

ALL STORES CLOSED


New companies are constantly appearing on the building materials market, offering building materials necessary for both construction companies and individuals to carry out construction work. At the same time, along with the newcomers to the market, there are also old-timers who have been functioning for more than one year. Stroydepo can undoubtedly be referred to such companies.

This is a federal chain of hypermarkets where you can buy building and finishing materials. The goods offered in Stroydepo hypermarkets are targeted at the categories of people who independently carry out repairs, as well as those who need high-quality materials for repair work.

Today "Stroydepo" is DIY hypermarkets, the total area of ​​each is 5,500 square meters. m. Each store of the company contains more than 12,000 product names.

The Stroydepo company was established in 2006 and in subsequent years it has developed at an active pace, resulting in the appearance of 6 hypermarkets in the Russian cities of the Central Region: Izhevsk, Tambov, Tula, Yaroslavl, Stary Oskol, Kostroma. During its existence, the number of buyers who made purchases in Stroydepo hypermarkets exceeded 1 million people. In the future, the company plans to open 3 more stores in Russian cities.

The company is constantly improving its activities so that a large number of buyers choose Stroydepo hypermarkets as their supplier of goods for construction and renovation. In particular, it offers low prices for its goods, which for many consumers is the primary and decisive factor when choosing a store. The presence of an additional volume of goods in the warehouse makes it possible to ensure its stable presence on the shelves of Stroydepo stores.

There is a simple shopping mechanism in stores, which involves the choice of a product by the buyer, delivery to the checkout and payment. This allows the consumer to choose what he needs - this reduces the time spent on the purchase process itself. The Stroydepo company works directly with the overwhelming number of suppliers of goods, which guarantees high quality and minimizes the return of goods. The company does not force customers to pay rental costs and store staff salaries. In Stroydepo stores you simply pay for the goods. It is this principle in work that attracts a large number of customers who choose Stroydepo hypermarkets when they have to make repairs.

Good evening! I have been using these services for about a month now, they started repairs in the apartment and our workers told us where to order materials. Almost everything suits me, but there is one big drawback, it's communication with my clients. So we called for direct contact, a man with an unpleasant accent picked up the phone, we discussed the time of delivery of the material the next day. The delivery was late on schedule ... Good evening! I have been using these services for about a month now, they started repairs in the apartment and our workers told us where to order materials. Almost everything suits me, but there is one big drawback, it's communication with my clients. So we called for direct contact, a man with an unpleasant accent picked up the phone, we discussed the time of delivery of the material the next day. According to the schedule, the delivery was late and I decided to dial and ask why they had not arrived yet, I received a rude answer and they told me: do not call again and the delivery will be tomorrow! I was very dissatisfied with such a careless attitude! The next day, another manager called me, absolutely adequate and polite compared to the past: he told me that the delivery would be within an hour! Delivery really arrived on time. They have good material, the price is adequate. But there is one big request, review your staff! Thank you for your attention.


I looked after this network for myself a year ago, so in 2010 - count yourself, for 8 years now I have trusted this chain of stores. A large selection of goods for every taste ... I am a builder, so I know a lot about high-quality building materials and where it is better to buy them. When the owners ask where to buy for repairs, I advise the Stroydepo retail chain of hypermarkets stroy and finishing materials.
I looked after this network for myself a year ago, so in 2010 - count yourself, for 8 years now I have trusted this chain of stores. A large selection of goods for every taste (even the most sophisticated) and wallet.

Feedback about STROYDEPO at What a bitch and died. Little creatures for you. Damn you all on New Years. Unemployed and no wages.

Advantages:

Flaws:

  1. To hell

Feedback about STROYDEPO at I found amstrong tiles in a construction depot store. But they didn't sell me two tiles. The department managers can only sell the whole package of 10 pieces. Neighbors poured wine over 2 tiles. i only need 2 tiles. The head of the department flatly refused to sell. The general manager also refused to sell me 2 tiles. Left the store with a heavy feeling. September 20, 2017. Bad shop. Heartless attitude towards the buyer. Not... I found amstrong tiles in the store build depot. But they didn't sell me two tiles. The department managers can only sell the whole package of 10 pieces. Neighbors poured wine over 2 tiles. i only need 2 tiles. The head of the department flatly refused to sell. The general manager also refused to sell me 2 tiles. Left the store with a heavy feeling. September 20, 2017. Bad shop. Heartless attitude towards the buyer. I do not recommend going there.

Feedback about STROYDEPO at You can’t ask anyone about anything, all the consultants either ignore you, or are rude! I bought a saw, asked to check it. A hunchbacked consultant came (really humpbacked), got naughty, it’s finished, ruined my mood, and ran away, carrion! schools! I visit this store once every six months, and there is always such a situation! Nearby, on Smolyaninov Street, there is a hardware store, so they will politely serve you there, and they will answer all your questions, it's nice to come in! So no more foot in the construction depot!

Advantages:

  1. Large selection, low prices

Flaws:

  1. Just goner staff

Feedback about STROYDEPO at The prices for hardware are simply cosmic - many times more expensive than in other stores. It is unclear who buys them here at all. The situation is similar with other sources. In general, the store is designed for people who are not guided by prices.

Advantages:

  1. Working hours from 8 to 22

Flaws:

  1. Prices, service, queues at the box office

Feedback about STROYDEPO at Terrible service, I ran around the store looking for at least one person who could help me buy ... All the sellers ran away from me and shifted work to each other ...

Feedback about STROYDEPO at The complete lack of professional skills of internal control staff and, as a result, a negative opinion about the company as a whole!

Advantages:

  1. Absent

Flaws:

  1. Around and around ...

We visited a store today. There is one price on the banner, in the store it is completely different. The administrator and service personnel do not even know about the existence of the banner. We left without a purchase. Where are the managers looking?

I used the services of this store many times, everything was always fine, but today I was amazed at the boorish attitude of the cold warehouse seller. At first, the seller was not in the warehouse, the security guard said "look in the hall" - they found, asked to write out for one bar, to which the answer was given "I am busy, I work until nine o'clock, you will wait", I had to go back to the hall for another seller, the girl came, wrote out the goods and left, we ourselves looked for the goods in the warehouse, packed them, wrote a complaint, went to the administrator with a complaint, what ... I used the services of this store many times, everything was always fine, but today I was amazed at the boorish attitude of the cold warehouse seller. At first, the seller was not in the warehouse, the security guard said "look in the hall" - they found, asked to write out for one bar, to which the answer was given "I am busy, I work until nine o'clock, you will wait", I had to go back to the hall for another seller, a girl came, wrote out the goods and left, we ourselves looked for the goods in the warehouse, packed them, wrote a complaint, went to the administrator with a complaint, to which he replied that he was not surprised, this seller is not the first complaint for TODAY, and that it is unlikely there will be some kind of penalty. Disgusting attitude, it was not very pleasant.

The shops are okay in principle, but their approach to product placement is something! I don't know who comes up with it there, but the doors (as an example) are in one corner of the store, and the accessories for them are generally in another, you have to run around the whole store to find them. On Citymall, the store is better, they look after him or something better, I don't know, but at the exit where Ratonda is, it's just ... The shops are okay in principle, but their approach to product placement is something! I don't know who comes up with this, but the doors (as an example) are in one corner of the store, and the accessories for them are generally in another, you have to run around the whole store to find them. On Citymall, the store is better, they look after him or something better, I don't know, but at the exit where Ratonda is, it's just a nightmare.

In Stroydepo on Boldina Street (Kaluga), an attempt was made to purchase a heater. The seller Agafonova Valeria left the most negative impression of herself. Arrogance to heaven. Complete zero professionalism. And sooooo much laziness. So as not to remove the goods from the shelf, she drove us through the entire store "to see exactly the same heater near the table of our employee"! The store is not at all small, they ran back and forth like schoolchildren. Heater near the table ... In Stroydepo on Boldina Street (Kaluga), an attempt was made to purchase a heater. The seller Agafonova Valeria left the most negative impression of herself. Arrogance to heaven. Complete zero professionalism. And sooooo much laziness. So as not to remove the goods from the shelf, she drove us through the entire store "to see exactly the same heater near the table of our employee"! The store is not at all small, they ran back and forth like schoolchildren. The heater near the desk did not impress the employee. With great difficulty, they persuaded Valery to remove a heater of another model from the shelf and demonstrate the speed of heating. At the same time, she argued with us mercilessly. As a result, the plug of the first heater fell apart when turned on, the second did not turn on at all. To this, the seller with ambition said: "What do you want? This is an exhibition sample!" Apparently, in Stroydepo there is a very acute shortage of personnel. if such employees are kept.

Feedback about STROYDEPO at Visiting the store many times, each time I am amazed at the organization of the store's work. Today 02/04/2017 Saturday is a day off, the parking lot in front of the store is not cleaned. As always, there are no consultants in the departments, this is a common picture in the store. More than once I witnessed the indignation of buyers. The organization of the store's exhibition space is simply awful. In each department you will find the product you need, which will not have a price tag, this is ... Visiting the store many times, each time I am amazed at the organization of the store's work. Today 02/04/2017 Saturday is a day off, the parking lot in front of the store is not cleaned. As always, there are no consultants in the departments, this is a common picture in the store. More than once I witnessed the indignation of buyers. The organization of the exhibition space of the store is simply awful. In each department you will find the product you need, which will not have a price tag, this is also an everyday picture that I have come across more than once. To get information on a price or a question of interest, you need to go to the information desk to call a consultant, it takes 20-30 minutes. Itself several times, after useless waiting, simply left. Today I was in the store, presented a screwdriver in a cordon box with a price tag, there is no exhibition sample on the showcase. To see his appearance, the security guard said you can't go out of the box just to go back to the information desk and call a consultant to the department. One gets the impression that the buyer is an unhappy citizen begging to sell him the goods and running after the seller. In this store, either an illiterate manager who cannot organize the work, or the salaries are too low that the workers are not afraid of losing their jobs for such an attitude.

Feedback about STROYDEPO at My husband and I will never go to this store again. The seller cannot be found. The product is dirty, dusty. Even then they cannot advise, and if it is already necessary to return or exchange, we must forget about it. If you value your nerves, time and want to buy a good product, find another store in Tambov that has such (and for the same money).

The store is full of shit. They sell substandard goods as a rule of thumb. We wanted to buy a laminate, all the packages were torn apart by the boards themselves, as they turned out to be generally from different parities and differ in color, in a word, a coherent negative

Never buy anything from this store. You are not respected as a customer, so why make them the money! In a store in Kaluga, a product was purchased and an order was placed for delivery from 9 am to 4 pm. Calls should be made 1 hour before the arrival of the car. As a result, the call was at 11 o'clock, but the car did not arrive. At 13 o'clock I called ... Never buy anything from this store. You are not respected as a customer, so why make them the money! In a store in Kaluga, a product was purchased and an order was placed for delivery from 9 am to 4 pm. Calls should be made 1 hour before the arrival of the car. As a result, the call was at 11 o'clock, but the car did not arrive. At 13 o'clock, I called the store, where they replied that they had not downloaded our goods at all, and that right now we will download and bring you. At 14:30 I call the store again. In response: "I was just going to call you. The goods are about to be delivered." There is no product at 16 o'clock. Let me remind you that the initial call was at 11:00. The store employee's phone number is no longer available. I called the call center "Your conversation will be recorded, now we will connect to the store" They promise to figure it out and call back, but again there is silence. As a result, the car arrived at 17 o'clock, and this, for a minute, after 6 hours instead of the promised hour. And the cargo is oversized and several people were chained in anticipation of a miracle.

Delivery between 10:00 - 16:00 on January 18, 2017. I call them at 16:15, they say the car is stuck. I say, well, ok, I need to go. They replied that delivery can be carried out at 19:30 - 20:00. I left with peace of mind to go about my business in a taxi. The brother (minor) calls, he says, the deliveryman came, drunk. I made him sign, like, it's not his problem, that I'm not there ... Delivery between 10:00 - 16:00 on January 18, 2017. I call them at 16:15, they say the car is stuck. I say, well, ok, I need to go. They replied that delivery can be carried out at 19:30 - 20:00. I left with peace of mind to go about my business in a taxi. The brother (minor) calls, he says, the deliveryman came, drunk. I made him sign, like, it's not his problem, that I'm not there. Like, he was not warned that I would not be. I rushed in a taxi, saw a really drunk loader. She explained that they have no right to force a minor to force him to sign something. Everything seems to have been brought. When I had already left, I unpacked the tiles, and there were again broken tiles. They ordered it because of the broken tiles in one of the previously purchased boxes. In short, never go there again.

The other day we were at Stroydepo on Moskovskaya 338. Office service in the departments is normal. In the electrical department, a question arose, I found an employee Dina Mamadzhanova, it seems (I'm not sure of the last name, the hair was in the way). She looked up from business with such a face as if Putin had asked to make coffee. She told me, helped, left. Then we met with her at the checkout. Shouted and humiliated the man who came to return the goods. were the words: "Man, are you normal? ... The other day we were at Stroydepo on Moskovskaya 338. Office service in the departments is normal. In the electrical department, a question arose, I found an employee Dina Mamadzhanova, it seems (I'm not sure of the last name, the hair was in the way). She looked up from business with such a face as if Putin had asked to make coffee. She told me, helped, left. Then we met with her at the checkout. Shouted and humiliated the man who came to return the goods. were the words: "Man, are you normal? Are you sane? I don't owe you anything!" And all this with such a look. The client is always right a priori. Nobody gave her the right to talk to visitors like that. Moreover, the man behaved himself with dignity and did not allow himself too much.

Advantages:

  1. Large selection of goods

Flaws:

  1. Finding an assistant is very difficult. Few employees at the hypermarket.

Feedback about STROYDEPO at Kirov, building depot in the greenhouse. I ordered 24 pieces of "magma" tongue-and-groove slabs through the online store, they brought them stuck together on a pallet, as it turned out they stuck together. were saturated with moisture and frozen, apparently stored on the street. They lay in the apartment for three days and did not dry out, they cut with a knife like soap, this is full ... White hollow slabs, the weight on delivery is considered as that of corpulent ones. I am very sorry about the purchase, ... Kirov, building depot in the greenhouse. I ordered 24 pieces of "magma" tongue-and-groove slabs through the online store, they brought them stuck together on a pallet, as it turned out they stuck together. were saturated with moisture and frozen, apparently stored on the street. They lay in the apartment for three days and did not dry out, they cut with a knife like soap, this is full ... White hollow slabs, the weight on delivery is considered as that of corpulent ones. I am very sorry about the purchase, as I understand they do not worry about the condition of the goods in this store, and even more so through the Internet order, you can put any junk. Then I saw that for the same price it was possible to buy a solid "gypsum polymer" of excellent quality in another store.

Feedback about STROYDEPO at


Trying to get management contacts ... The prices on the site are nonsense. In real life, prices are much higher.
Why, is this the rule and can it be
- no one can explain either in the store or on the hotline.
The hotline does not give any contact information at all.
It can only connect to a specific store and duplicate information that is already easily available on the site.
An attempt to get management contacts meets a dull and dull line of defense:

"We do not give any contacts. We can switch to a specific store.
what they are doing in a particular store, at what prices they are selling there, we do not know "

Here's the answer for a large network retailer.

In general, a typical lohathorn.

We wanted to buy today the doors in Stroydepo on Lenin-pay for two doors-we found out that the delivery does not show the goods-they asked to show us the doors right away in the store-WHAT they barked at us-the cart there-go and unpack it yourself and see !!! The seller is a woman with a tattoo on her hand said that she ... e-how are we going to do this, no one will show us the door !! They took the money and left !! (((

Feedback about STROYDEPO at


I have a whole collection of such pictures. (the smell of rotten primer can be felt a mile away)
Expired VETONIT plaster (disgraced the brand)
The staff is never there, you have to run and look. (they don't give me a discount for this).
Disgusting attitude at the information desk. (not RUSSIAN, you see) Read the review For more than 10 years, I do not live in Tambov, and while rummaging through the construction stores of my hometown, I experienced a shock from the lack of goods and a meager assortment and service. , an employee, or rather an employee named Lyudmila, turned out to be more than a strange employee, without understanding the reason for her call to the department (in other stores, for example, across the road, the Master, an employee attached to the department is in the department) considered it necessary to start a conversation in raised tones with plkupateli, then began to throw the tile on from side to side, continuing to shout. The administration of the store also behaved strangely, did not intervene in what was happening, and the employee with the excellent name Lyudmila, also continued to strain her vocal cords. When she asked for the book of complaints, which turned out to be almost new, it contained 3 complaints in 1 day, 2 of which were about wonderful Lyudmila. There was a clear impression that the administration of the store of CJSC "Stroy Depo Tambov" is doing everything possible so that the buyer would walk around this store a mile away. The employees of the department can not wait, and if they come, they find out that they work without any preparation, specifically talking about the tile and the department plumbers, delivery is not only expensive and you have to wait not so much as previously agreed (the cargo taxi 703703 works well, named the parameters of the car, found it in 30 minutes, and what else I really liked the service of the loaders, a very big plus) Hotline works for jackdaws. The only plus of the store is the self-service system. Otherwise, this is a store that I will never return to.

Feedback about STROYDEPO at We arrived at the Depot-Stroy, picked up what they wanted and used the Delivery and Waste Services .... We paid for everything, and went out to smoke and, for the sake of interest, approached the guys from the GR-taxi for comparison, asked the price and were SHOCKED by as much as 1.5 tons \ R. More. There is no road back. So they drove 4500 to Safonov, but it was possible to take it in 3.

READING REVIEWS ON THE NETWORK STROYDEPO WAS EXTREMELY SURPRISED BY THE INCOMPETENCE OF BUYER COLLEAGUES IN ASSESSING NEEDS, AND OWN NEEDS! WELL IF I NEED THAT OR ANOTHER PRODUCT AND I AM SURE THAT IT IS EXACTLY HERE. IT WILL NOT BE LIFE FOR ME TO DEAL WITH THE LAYOUT PLANNING, AND LOGICAL ENOUGH, AND HOW TO BUY THE NECESSARY PRODUCT. BEING IN COUNTRIES IN WHICH WELL DO NOT SPEAK ENGLISH ... READING REVIEWS ON THE NETWORK STROYDEPO WAS EXTREMELY SURPRISED BY THE INCOMPETENCE OF BUYER COLLEAGUES IN ASSESSING NEEDS, AND OWN NEEDS! WELL IF I NEED THAT OR ANOTHER PRODUCT AND I AM SURE THAT IT IS EXACTLY HERE. IT WILL NOT BE LIFE FOR ME TO DEAL WITH THE LAYOUT PLANNING, AND LOGICAL ENOUGH, AND HOW TO BUY THE NECESSARY PRODUCT. BEING IN COUNTRIES WHICH DO NOT SPEAK ENGLISH AND MORE RUSSIAN - WELL, NOBODY STAYED HUNGRY AND COLD ... FOR QUEST THE PEOPLE PAY MONEY ... IN CONSULTATION ON THE APPLICATION OF MATERIALS, EXCEPT NEWS.

Today my husband and I went to the "Stroydepo" store in Kaluga on the street. Boldin and were very disappointed, we are building a gazebo in the country, and we wanted to buy all the material in this store. We came to the warehouse, it was very difficult to understand where the goods we needed were located, went to the checkout and asked for help. They refused us, saying that only one employee works, they sent us ourselves to look for the one we needed ... Today my husband and I went to the "Stroydepo" store in Kaluga on the street. Boldin and were very disappointed, we are building a gazebo in the country, and we wanted to buy all the material in this store. We came to the warehouse, it was very difficult to understand where the goods we needed were located, went to the checkout and asked for help. They refused us, saying that only one employee works, they sent us ourselves to look for the product we needed. After going through the entire warehouse, we found only two things from our list, going up to the employee, we asked to find the remaining goods, to which he "politely" refused, making it clear that he had no time. We were very disappointed, we left without buying anything, and we will not return to this store again. We bought a sander in the store. When we arrived at the dacha (on the same day) we decided to try the instrument at work. The typewriter turned out to be marriageable, not a single button works. I had to go back to the store. The money was returned to us without question, they even have a special department called RETURN OF GOODS. It looks like they are trading knowing in advance that the instrument is a marriage. It's a pity for the spent weekend and nerves. I will definitely not go here again, even for galoshes.

Domestic retail chain consisting of construction hypermarkets. Their average area is 5500 sq. M. Today there are twelve hypermarkets located in Izhevsk, Kostroma, Kaluga, Belgorod, Smolensk and other cities.

Interesting fact: the total area of ​​the territories allocated for shops is about 70,000 sq. M.

The strategic direction is further expansion and active development of the network in various cities with a population of 200,000 or more. If your city does not yet have this construction hypermarket, then the Stroydepo online store offers to place an order.

The store's product catalog includes more than 12 thousand different items required for construction, renovation and gardening. All work of employees is based on several principles, among which are low prices and a wide selection of goods that are always in stock. All this allows the store's buyers to make profitable purchases without wasting time that can be spent waiting for the required product.

Attention! The official website of Stroydepo provides that you can order products using the contact phone number. In this case, the goods will be delivered immediately on the day of purchase.

The advantage of the store is that it offers special conditions for professional builders. For them, a professional service, a system of discounts has been developed, some discounts on delivery are provided, etc.

This store is popular due to its policy:

1. Reasonable prices for goods. Tactics are the best value in the region. Due to the large and continuous turnover of goods, the store receives lucrative offers from suppliers, which in turn is reflected in the cost.

2.Full warehouse. The hypermarket is proud that all the necessary goods are always available in the warehouse. If they are lacking, he makes a quick order. Thanks to this, it is possible to satisfy the needs of every customer.

3.Everything is designed for the convenience of customers. The buyer is given the opportunity to purchase everything in one place and at an affordable cost.

In the store you will see - a wide selection, affordable prices and competent staff!